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Spring is here in Indiana and that means warm weather and more green! AMTA-Indiana is also going green with an evolving newsletter strategy. Going green is not just about the environment - it is also about reducing the amount of resources we use which can also be financially responsible. As part of an ongoing effort to become greener and more efficient, the Kneaded Notes will become shorter over time, while still including a core set of basic information. Rather than try to include everything in one newsletter, our goal is to post more information on our web site and treat the newsletter a a complement to the online information.
The Kneaded Notes will include the schedule of events, chapter contacts, and upcoming education information. All other material will be posted on our chapter web site, which will be the main source of information for AMTA-Indiana: www.amtaindiana.org. Additionally, the chapter is active on Facebook and Twitter and I encourage everyone to follow us on those networks, as well. Social media is a great way to network and communicate with other massage therapists throughout the state.
We are also soon moving toward an email-only version of our newsletter. In the near future, we plan to distribute the newsletter only via email to those members who have given us an email address, while continuing to mail a paper copy to those who have not given us an email address. Many other states have chosen to adopt this distribution method and are seeing benefits in the form of cost savings and efficiency.
Saving trees and saving money are good things and the positive financial impact will allow us to remain strong as a chapter and to continue to invest in high-quality education for our members at a reasonable cost. However, we also want to ensure that we are serving the needs of our members. We will be sending out a survey soon that will help us gather feedback on this newsletter strategy so I ask that you please help us by responding. Additionally, if you have any feedback for me on this topic, positive or negative, please don't hesitate to call me so I can discuss it with you.
We look forward to becoming more efficient and eco-friendly as time goes on, while consistently finding better ways to serve our members. Thank you and enjoy your Spring!
Michael Reynolds michael.reynolds@amtaindiana.org 317.695.1914 |